Klaviyo Is Now Live: AI Agents for the Work Between Sends

Klaviyo just joined the catalog. Connect it and your AI employee works in your Klaviyo account the way a marketing teammate does: it answers questions about any customer and any campaign, reports on what your flows and campaigns earn, keeps profiles and lists tidy, handles unsubscribe requests, and drafts campaigns for your team. Klaviyo sends the emails, and this is the teammate who handles the work around them.

Below is what it can do, three setups teams start with, and how the connection works. The AI agents for Klaviyo page has the overview, and the Klaviyo help page has every step and permission.

What your AI employee can do in Klaviyo

• Customers. It finds anyone by email, phone number or your own customer ID, and sees whether they agreed to emails and texts, which lists and segments they're in, and what they received, opened, clicked and bought. On accounts with enough order data it also sees Klaviyo's predictions, such as expected lifetime value and churn risk.
• Reports. Campaign and flow results for any period, email by email: recipients, opens, clicks, orders, revenue and unsubscribes. Orders and revenue per day, week or month, split by flow or by message.
• Profiles and lists. It creates and updates profiles and their custom fields, builds lists, and adds or removes people, updating the profile you have instead of adding a duplicate.
• Consent. It unsubscribes people who ask to stop, from all marketing on that channel at once, and subscribes only people who asked, with a note of where they asked.
• Drafts. It writes email templates with your unsubscribe link built in, and sets up draft campaigns with audience, subject line, preview text and sender. Your team reviews and sends them in Klaviyo.
• Events. It records events such as a requested demo or a closed support ticket on a customer's timeline, so the flows you built on them start.

Three setups to start with

• The Monday numbers. Give your AI employee a weekly task: every Monday morning, last week's revenue by flow and by campaign, what moved and what slipped, posted to your marketing channel in Slack or Teams.
• Unsubscribes from support. Connect Klaviyo to the employee who works your support inbox in Help Scout, Intercom or Zendesk. When a customer writes “please stop emailing me”, it unsubscribes them in Klaviyo and says so in its reply, so the next send leaves them out.
• Questions in chat. Ask “how did last week's newsletter do against the one before?” or “is this customer still subscribed?” and get the answer where you asked, without opening Klaviyo.

How the connection works

You connect Klaviyo from your AI employee's Tools tab with Klaviyo's own sign-in. Someone with the Owner, Admin or Manager role approves AgentTeams for one Klaviyo account, and the connection belongs to the account, not to the person who signed in. There's nothing to copy or paste. Until Klaviyo has reviewed our app, its approval screen says so; the connection works the same.

Klaviyo doesn't tell apps on its own when something happens in your account, so your AI employee works in Klaviyo when you ask it, on a schedule, or when something happens in another tool it's connected to.

Common questions

• Will it send campaigns on its own? No. It creates drafts, and your team sends them. It sends a campaign only when a person asks it to, and every change it makes is checked against your rules first. The guardrails guide shows how teams usually stage it.
• Does it change our flows? No. It reads flows, their steps and their results, and leaves them as they are.
• Which Klaviyo plan do we need? Any. Revenue figures come from the orders Klaviyo knows about, usually from your connected shop.
• How do we stop it? Disconnect Klaviyo on the employee's Tools tab. Access ends at once.

Where this fits

Klaviyo joins Meta, Instagram, Google Ads and Google Analytics on the marketing side of the integrations catalog. With Klaviyo, your AI employee covers the email side of your marketing too.

Ready to try it? Open your AI employee's Tools tab and connect Klaviyo. New to AgentTeams? Start with the first-agent onboarding guide.